Webinars and webcasts are a good way to promote your business or even increase your income. However, as more and more free webinars are being launched every day, it’s getting harder to reach the audience. So how can you promote your webinar?
First of all, you should consider starting promoting the webinar 2 to 4 weeks before the delivery date. If it’s sooner, you won’t have enough time, if it’s earlier, the impact will be diminished, since people generally need a sense of urgency in order to act on an offer.