A Guide to Successful Facebook Ads

Description

The webinar will cover techniques for choosing targeting criteria, best practices for creative, and useful tips for optimizing to a variety of conversion goals.

Attendees will walk away with an actionable approach to managing successful ads on Facebook as well as advice for optimizing cross channels for a more effective online media mix.

Key topics to be covered in the webinar include:
- micro-targeting to identify the best performing audience segments;
- strategic tips for targeting connections;
- advice for leveraging creative rotation to keep ads fresh;
- and advice for evaluating the cross-channel impact of Facebook ads on the online funnel.

When: Tuesday, March 29 at 10 am PST.

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